Unacademy is a highly successful Indian online learning platform that has made a significant impact on the education sector. Founded in 2015 by Gaurav Munjal, Roman Saini, and Hemesh Singh, Unacademy started as a YouTube channel that provided free educational content and tutorials for various competitive exams in India. Over time, it transformed into a comprehensive online learning platform with a wide range of courses and features.
One of the key factors contributing to Unacademy’s success is its mission to make quality education accessible to all, especially for students preparing for competitive exams. The platform offers a diverse range of courses, including UPSC Civil Services Examination, CAT, GATE, NEET, JEE, SSC, and various state-level exams. It covers subjects such as mathematics, science, history, geography, economics, and more. The availability of high-quality content and experienced educators has attracted millions of learners to the platform.
Unacademy has adopted an innovative approach to learning by integrating live classes, interactive sessions, doubt clearing, and quizzes within its platform. It provides a personalized learning experience to students, allowing them to learn at their own pace and interact with educators directly. The platform also offers features like in-depth performance analysis, study material, and test series to help students track their progress and identify areas of improvement.
The success of Unacademy can be attributed to its strong community engagement. It has a vast network of educators who are subject matter experts and passionate about teaching. Through its YouTube channel and other social media platforms, Unacademy has built a large community of learners who actively participate in discussions, share their knowledge, and provide support to fellow learners. This sense of community has played a crucial role in the platform’s growth.
Unacademy’s success has not gone unnoticed by investors. The platform has raised significant funding from prominent investors, including SoftBank, Facebook, General Atlantic, and Sequoia Capital. These investments have enabled Unacademy to expand its offerings, improve the learning experience, and reach a wider audience.
In recent years, Unacademy has also made strategic acquisitions to further enhance its capabilities. It acquired various edtech startups, including PrepLadder, Mastree, CodeChef, and Kreatryx, to strengthen its position in different domains and tap into new markets.
Unacademy had over 50,000 educators offering more than 150,000 live classes per month. The platform had millions of learners across India, with a strong presence in tier 2 and tier 3 cities. Unacademy’s revenue primarily comes from its subscription-based model, where learners can access premium courses and features by subscribing to different plans.
The success story of Unacademy showcases the power of technology and online platforms in revolutionizing education. By providing accessible and affordable learning solutions, Unacademy has empowered students and transformed the way education is delivered in India.
Unacademy - Company Highlights
| Startup Name | Unacademy |
|---|---|
| Headquarters | Bangalore, Karnataka |
| Industry | EdTech |
| Founders | Gaurav Munjal, Dr. Roman Saini, and Hemesh Singh |
| Founded | 2015 |
| Parent Organization | Sorting Hat Technologies Private Limited |
| Total Funding | $838.5 Million (2021) |
| Revenue | $464.53 Million in FY21) |
| Net profit/Net Loss | Loss – $206.78 million (Rs 1,537.5 crore in FY21) |
| Valuation | $3.44 Billion (November 2021) |
| Unacademy Website | unacademy.com |
Table of Contents
Unacademy – About
Unacademy – Industry
Unacademy – Founders and Team
Unacademy – Name, Tagline, and Logo
Unacademy – Vision and Mission
Unacademy – Educators
Unacademy – Growth and Revenue
Unacademy – Partnerships
Unacademy – Campaigns
Unacademy – Funding and Investors
Unacademy – Acquisitions
Unacademy – ESOPs
Unacademy – Business and Revenue Model
Unacademy – Challenges
Unacademy – Competitors
Unacademy – Future Plans
Unacademy - About
Unacademy is an online platform that simplifies learning and teaching through its educational videos and lectures. It was initially established in 2010, initially streaming videos on YouTube, and was officially launched in 2015.
Since its inception, the company has experienced remarkable growth, attracting over 10,000 educators and serving more than 13 million users. Hemesh Singh, the co-founder and CTO of Unacademy, proudly announced that the platform has surpassed 750,000 active paid subscribers. As of April 28, 2022, the number of active subscribers has exceeded 800,000, as shared by Gaurav Munjal. Unacademy COO Vivek Sinha also tweeted on September 9, 2021, celebrating the achievement of 650,000 active subscribers on the platform.
Unacademy offers a variety of platforms and properties, including Unacademy Plus, Chamomile Tea with Toppers, Wifistudy, The Solutionists, Unacademy JEE, and Unacademy Studios. Collectively, these platforms generate nearly 110 million views per month, solidifying Unacademy as the largest distributor of educational content. The Unacademy learning app is compatible with Android, iOS, and Windows devices, ensuring easy accessibility for all users.
Unacademy Products
- Learner App
- Educator App
- Parent App
Unacademy provides a range of classes conducted by India’s top educators, both in live and recorded formats. These classes cover a structured syllabus and include daily live sessions, doubt-clearing sessions, as well as tests and practice opportunities for students.
Unacademy - Industry
In 2020, the kindergarten to 12th grade market in India had a value of $1.16 billion, while the skill development market was estimated to be worth less than $500 million. Collectively, the entire edtech market in India was valued at $2.8 billion.
However, significant growth is expected in the edtech sector over the next few years. By 2025, the market is projected to undergo a substantial transformation, reaching an estimated value of $10.4 billion. This indicates a remarkable increase in the adoption and utilization of educational technology in India, highlighting its growing importance and potential impact on the education industry.
Unacademy - Founders and Team
Unacademy, a prominent education company, was founded by Gaurav Munjal, Dr. Roman Saini, and Hemesh Singh. The journey of Unacademy began in 2010 when Gaurav Munjal and Dheeraj Meena started an educational channel on YouTube under the same name. However, the company was officially registered as Unacademy in 2015 in Bengaluru.
Gaurav Munjal, the CEO of Unacademy, has a notable entrepreneurial background. He sold his first company, FlatChat, to CommonFloor in 2014 before focusing on the development of Unacademy. Munjal, who studied at St. Xavier’s Jaipur and holds a Btech in Computer Engineering from NMIMS, Mumbai, founded Unacademy as a YouTube channel providing easy-to-understand educational videos for students. After a brief stint as a Software Developer at Directi, he founded FlatChat and served as its Founder and CEO until its acquisition by CommonFloor. Munjal then dedicated himself to revamping Unacademy from scratch, transforming it into the successful company it is today.
Dr. Roman Saini, a doctor from AIIMS, cleared the Civil Service Exam (IAS) in 2013 before choosing to leave his administrative roles. He is now a Co-founder and Chief Educator at Unacademy, contributing his expertise to the platform.
Hemesh Singh, the Chief Technology Officer (CTO) and Co-founder of Unacademy, previously held the role of CTO at FlatChat.
In a significant development within the company, Unacademy’s CMO, Karan Shroff, was promoted to the position of a partner through the company’s internal ‘Partner’ program on September 7, 2021. This program, designed to recognize key leaders within the organization, elevates Shroff’s role within the company. According to Unacademy CEO Gaurav Munjal, the partner position is akin to being a co-founder of the company.
Karan Shroff currently serves as a Partner and the Chief Marketing Officer of Unacademy. He shared an email from Elon Musk, received on April 6, 2022, outlining the expectations for managers in Musk’s companies. Shroff praised the work culture of companies like Tesla and emphasized the importance of focusing on ownership, accountability, modesty, clarity, clear directions, and actionable information to achieve rapid and sustainable growth. Karan Shroff’s LinkedIn forward highlighted these principles.
Today, Unacademy boasts a workforce of over 5,000 employees and holds a market valuation of $3.44 billion. The company has built a robust community of self-learners driven by technology.
Unacademy Shareholding
Unacademy, the renowned education company, has its largest shareholders as Nexus Venture Partners and Sequoia India, each holding a 13.1% stake in the company. Approximately 14.4% of Unacademy shares are allocated to its Employee Stock Ownership Plan (ESOP) pool. Other shareholders of the company include Softbank, General Atlantic, and additional investors. The co-founders of Unacademy, Gaurav Munjal, Roman Saini, and Hemesh Singh, collectively retain over 9% stakes in the company, underscoring their continued involvement and vested interest in its success.
Unacademy - Name, Tagline, and Logo
The name Unacademy [Un (Not) – Academy] states that this learning platform differs from the conventional methods of education, unlike an institution or academy which is accessible to everyone. “India’s largest learning platform” is the tagline of the company.
Unacademy - Vision and Mission
Unacademy: Empowering Education for Students Worldwide
Unacademy, the leading online learning platform, is on a mission to revolutionize education for students around the globe. With a vision to offer a wide array of courses in multiple languages, Unacademy aims to collaborate with brilliant minds and empower the youth of India, which represents 19% of the world’s young population, to thrive in today’s dynamic world. Catering to the needs of students from Tier 3 cities, where access to top educators is limited, Unacademy focuses on expanding its network of teachers, offering a diverse range of languages, and adding more exams to its comprehensive curriculum.
By leveraging cutting-edge technology and partnering with exceptional educators, Unacademy is taking strides toward democratizing education at all levels, starting with test preparation. The platform’s unprecedented growth and engagement among learners in smaller towns and cities is a testament to its impact and the trust placed in Unacademy by both students and educators. Gaurav Munjal, the CEO of Unacademy, expresses his gratitude for the widespread support and highlights the company’s commitment to providing a high-quality and accessible learning experience.
Join Unacademy today and embark on an educational journey that transcends boundaries and empowers students to succeed in the ever-evolving world. Discover a world of knowledge, opportunity, and growth with Unacademy, the ultimate destination for accessible and comprehensive education.
Unacademy - Educators
Unacademy, an online learning platform, has introduced a special initiative called “Legends on Unacademy” that features renowned educators sharing life lessons and motivational talks. The inaugural edition of this initiative included legendary cricketers such as Brian Lara, Brett Lee, and Jonty Rhodes, who spoke about their personal challenges and accomplishments. The second edition featured notable individuals like Congress MP Shashi Tharoor, India’s first woman IPS officer Kiran Bedi, and the celebrity couple Virat Kohli and Anushka Sharma. The educators across all fields are highly accomplished, possessing extensive expertise and knowledge.
Through these interactive classes, Unacademy aims to provide not only academic knowledge but also empower learners with valuable life skills, enabling them to overcome various challenges. Karan Shroff, the Vice President of Marketing at Unacademy, expressed the significance of these classes in equipping students with extraordinary abilities.
Unacademy plans to further enhance its offerings by introducing “Unacademy Icons” in 2022, where celebrity educators will teach extracurricular courses. While this new venture may resemble other platforms like FrontRow, Celebrity School, Artium Academy, and Mento at first glance, the exact workings of the model remain unclear until the company provides official confirmation.
Unacademy - Growth and Revenue
Revenue Breakdown:
| Revenue Verticals | FY21 | FY20 |
|---|---|---|
| Subscription Revenue | INR 380.8 cr | INR 61.5 cr |
| Advertising and Other Operating Revenue | INR 9.01 cr | INR 3.2 cr |
| Sale of Educational Material | INR 7.92 cr | – |
| Financial Assets | INR 66.8 cr | – |
Expenses Breakdown:
| Expense Verticals | FY21 | FY20 |
|---|---|---|
| Employee Benefit Expenses | INR 748.5 cr | INR 120 cr |
| Payment Gateway and Technical Costs | INR 93.6 cr | INR 24.6 cr |
| Educator Payments | INR 541.3 cr | INR 136.4 cr |
| Legal Professional Charges | INR 93.5 cr | INR 15.01 cr |
| Marketing and Sales Promotion Expenses | INR 414 cr | INR 113 cr |
| Other Operating and Admin Costs | INR 139.1 cr | INR 42.6 cr |
Financials:
| Financials | FY21 | FY20 |
|---|---|---|
| Operating Revenue | INR 398 cr | INR 65 cr |
| Total Expenses | INR 2030 cr | INR 452 cr |
| Profit/Loss | Loss of INR 1537.5 cr | Loss of INR 258.7 cr |
| EBITDA Margin | -320.32% | -304.07% |
Note: The EBITDA margin slightly increased from FY20 to FY21, while the losses increased around 6X.
Unacademy - Partnerships
Partnership with the Backward Classes Welfare Department (BCWD) of the Govt. of Telangana: Unacademy has signed an MoU with the BCWD of the Govt. of Telangana to identify and empower meritorious students from the state. Through this collaboration, Unacademy will conduct aptitude tests in three phases to cater to college entrance and government job exams. Approximately 4,500 aspirants will benefit from the Unacademy Plus subscription as part of the scholarship program.
Official Partner of IPL: Unacademy was declared the official partner of the Indian Premier League (IPL) for three seasons of the cricketing carnival. This partnership was announced in August 2020.
Partnership with TapChief: Unacademy partnered with TapChief on January 24, 2017, with the aim of assisting students in securing their first jobs. This collaboration aimed to provide valuable resources and support for job seekers.
These partnerships have played a significant role in expanding Unacademy’s reach and enhancing its offerings to students and learners in various domains.
Unacademy - Campaigns
Unacademy – Notable Campaigns and Partnerships
“Meri Pehli Academy” Campaign: Unacademy launched the “Meri Pehli Academy” campaign on May 5, 2022, as a celebration of womanhood leading up to Mother’s Day. This campaign aimed to honor and recognize the achievements and contributions of women.
Partnership with MS Dhoni: Unacademy partnered with former Indian cricket team captain MS Dhoni on August 11, 2021. As part of this collaboration, Unacademy released an 85-second brand film featuring Dhoni as its brand ambassador.
Partnership with Sachin Tendulkar: Unacademy previously partnered with Indian cricket legend Sachin Tendulkar. On March 2, 2021, Unacademy launched an advertising campaign that highlighted Tendulkar’s journey, including his failures and ultimate success.
IPL Campaigns: Unacademy is well-known for its campaigns during the Indian Premier League (IPL) cricket tournament. These campaigns, such as “Mauke pe Chauka,” “Kya Hum Live Hai,” and “What a Wonderful Advert,” are often featured during the commentary box talks.
“Let’s Crack it” Campaign: Unacademy launched its first above-the-line (ATL) campaign called “Let’s Crack it” in November 2019. This campaign aimed to promote the platform’s goal of helping students crack various competitive exams.
These campaigns and partnerships have played a significant role in raising Unacademy’s brand visibility and connecting with a wider audience.
Unacademy - Funding and Investors
Unacademy – Valuation and Funding
Unacademy, after its recent fundraising round Series H, led by Temasek, Softbank, Tiger Global, and others on August 1, 2021, is now valued at $3.44 billion. During this funding round, the company successfully raised $440 million.
The journey of funding for Unacademy began with a seed funding round in May 2016, where the company raised $500K from Blume Ventures. Since then, the company has continued to attract significant investments and support.
Shailendra Singh, Managing Director of Sequoia Capital, expressed excitement about the rapid progress made by Unacademy in converting product brainstorming sessions into a successful live-streaming product and a subscription business for the test prep market.
These investments and funding rounds have played a crucial role in the growth and expansion of Unacademy, allowing the company to further develop its offerings and solidify its position in the edtech industry.
Unacademy – Funding Rounds
The table below highlights the funding rounds of Unacademy, showcasing the dates, stages, amounts raised, and investors involved:
| Date | Stage | Amount | Investors |
|---|---|---|---|
| August 1, 2021 | Series H | $440M | Temasek Holdings |
| February 23, 2021 | Venture Round | – | Sachin Tendulkar |
| January 13, 2021 | Secondary Market | $50M | – |
| November 25, 2020 | Venture Round | – | Dragoneer Investment Group, Tiger Global Management |
| September 2, 2020 | Series F | $150M | SoftBank Vision Fund |
| February 19, 2020 | Series E | $110M | General Atlantic, Blume Ventures, Facebook, Flipkart, Sequoia Capital India, Kalyan Krishnamurthy, and others |
| June 26, 2019 | Series D | $50M | Steadview Capital, Sequoia Capital India, Nexus Venture Partners, Blume Ventures, Sujeet Kumar, and others |
| July 16, 2018 | Series C | $21M | Elevation Capital, Sequoia Capital (India), Nexus Venture Partners, Blume Ventures, SAIF Partners |
| September 13, 2017 | Series B | $11.5M | Sequoia Capital, Nexus Venture Partners, Blume Ventures, SAIF Partners |
| January 13, 2017 | Series A | $4.5M | Nexus Venture Partners, Blume Ventures, Stanford Angels and Entrepreneurs, and others |
| May 2016 | Seed | $500K | Blume Ventures, Rajan Anandan, Sumit Jain, and others |
Unacademy has raised a total funding amount of $838.5 million through these 12 funding rounds. The company has received investments from notable entities such as General Atlantic, Facebook, Sequoia Capital, Flipkart, Softbank, Nexus, Blume, Tiger Global, Dragoneer, Temasek, and more.
One of the significant funding rounds took place in February 2020, where Unacademy secured around $110 million from investors like General Atlantic, Facebook, and Flipkart. Although the exact amount invested by Facebook was undisclosed, reports suggest that it was approximately $20 million. This funding round garnered positive responses from both Unacademy and Facebook, solidifying their partnership.
Unacademy - Acquisitions
Here is the list of Unacademy’s acquisitions presented in a table format:
| Date | Acquiree | Description | Value |
|---|---|---|---|
| November 3, 2021 | Swiflearn | India’s No.1 online coaching classes and home tuition platform | Undisclosed |
| October 11, 2021 | Spayee | Edtech software-as-a-service platform | $25 Million |
| July 26, 2021 | Rheo TV | Online video and game streaming platform | Undisclosed |
| March 23, 2021 | Handa ka Funda | Online course provider for entrance examinations like MBA | Undisclosed |
| February 16, 2021 | TapChief | Online platform for professionals to earn without full-time jobs | Undisclosed |
| December 30, 2020 | NeoStencil | Live-learning Indian edtech platform | Undisclosed |
| September 24, 2020 | Coursavy | UPSC test preparation platform | Undisclosed |
| July 14, 2020 | Mastree | Online platform to master communication skills for Kids | $5 Million |
| July 7, 2020 | PrepLadder | Online medical entrance exam preparation platform | $50 Million |
| June 18, 2020 | CodeChef | Online platform for learning algorithm & coding | Undisclosed |
| March 31, 2020 | Kreatryx | Online GATE preparation web platform | Undisclosed |
| October 2018 | WifiStudy | Online exam preparation platform | – |
These acquisitions demonstrate Unacademy’s commitment to enhancing its offerings and expanding its presence in the edtech sector.
Unacademy - ESOPs
Unacademy has recently made significant announcements regarding its ESOP (Employee Stock Ownership Plan) pool expansion and buyback plans. Here are the details:
Expansion of ESOP Pool: Unacademy has expanded its ESOP pool by 19.8%, increasing the number of options from 238.7 million to 286 million. Each option is currently priced at Rs 109, making the total value of the ESOP pool approximately Rs 3,118 crore ($393 million). This expansion aims to provide more opportunities for team members and educators to participate in the company’s growth.
Previous ESOP Pool Expansion: Unacademy had previously expanded its ESOP pool from 99,000 to 238 million options, marking a remarkable 2401X jump on April 20, 2022. This significant increase reflects the company’s commitment to rewarding and incentivizing its employees.
ESOP Buyback Plan: On September 4, 2021, Unacademy announced its ESOP buyback plan, which was described as the company’s largest employee stock ownership plan for team members and educators. Co-founder Roman Saini expressed his gratitude to the employees for their belief in the vision of democratizing education. He mentioned that this buyback would be the third and largest by the platform.
Teacher Stock Options (TSOPs): Unacademy also introduced Teacher Stock Options (TSOPs) for its educators, offering fully vested Stock Grants after completing 3, 4, and 5 years with the company. The grant eligibility will benefit over 300 educators, who will receive immediate grants. Unacademy plans to offer grants worth over $40 million to its educators over the next few years, acknowledging their significant contribution to the platform’s success.
Commitment to Educators’ Growth: Gaurav Munjal, the co-founder of Unacademy, emphasized the importance of educators and their growth. He stated that the company values its educators and wants them to prosper and create wealth as Unacademy grows.
These initiatives highlight Unacademy’s dedication to recognizing and rewarding the efforts of its team members and educators, fostering a sense of ownership and motivation within the organization.
Unacademy - Business and Revenue Model
Unacademy operates on both B2B and B2C business models, with its main source of income coming from paid memberships. Here are the key aspects of Unacademy’s business and revenue model:
Freemium Revenue Model: Unacademy follows a freemium revenue model. It offers a range of services for free, allowing users to access basic content. However, for more high-quality and premium content, users need to pay a fee.
Unacademy Plus: Unacademy offers numerous free classes and pre-recorded video lectures with comprehensive information. Additionally, the company provides paid live classes through its premium subscription service called “Unacademy Plus.” The Plus subscription offers one-on-one doubt clearance sessions and comprehensive lectures. The pricing of Unacademy Plus was initially set at Rs 299 during the Unacademy Learning Festival, targeting students from Class 8 to 12, as well as those preparing for Joint Entrance Examination (JEE) and National Eligibility cum Entrance Test Undergraduate (NEET UG).
Relevel: Unacademy launched Relevel in May 2021, a platform that helps job seekers find employment within 15 days of application. Relevel has witnessed significant success, with over 2.35 lakh users and a 100% placement rate as of October 1, 2021. It has attracted 64+ companies across various sectors and conducts diverse tests, including MCQs, algorithmic tests, case studies, and even building mini-apps. Relevel raised $20 million from Unacademy on October 1, 2021, and achieved over $10 million in Annual Recurring Revenue (ARR) by June 2022.
Graphy: Unacademy’s Graphy platform supports creators in growing their audiences, monetizing their skills, and hosting live cohort-based courses. Graphy welcomes influencers, educators, and domain experts from across the country, providing them with a platform to share their knowledge.
YouTube Channels: Unacademy continues to run multiple YouTube channels, such as Unacademy JEE and Unacademy UPSC, catering to students from 6th to 8th standards and various competitive exams. These channels serve as a significant part of the company’s content distribution strategy.
Content Marketing: Unacademy employs various cutting-edge techniques for marketing its brand and content. It utilizes social media marketing, email marketing, website advertisements, and other strategies to generate leads and reach a wider audience.
In-App Purchases: Unacademy generates revenue through in-app purchases. It regularly offers discounts and promotions on live classes, study materials, mock tests, quizzes, and other premium content within the app.
Unacademy Stores: Unacademy is planning to launch “Unacademy Stores,” which will serve as offline experience centers aimed at expanding its physical presence. These stores will feature an experience zone where users can explore a range of devices showcasing Unacademy’s content.
By combining its freemium model, premium subscriptions, partnerships, content marketing, and offline expansion, Unacademy has established a robust revenue model to sustain its growth and provide valuable educational resources to learners.
Unacademy - Challenges
Intense Competition: Unacademy faces tough competition from other edtech companies in India. The crowded market poses challenges in terms of acquiring and retaining users.
Layoffs: Unacademy has experienced layoffs, with reports indicating the company laid off around 1,000 employees in April 2022 and an additional 150 employees in June 2022. These layoffs were driven by factors such as a slowdown in venture funding, unstable economic conditions, and the need to reduce overall cash burn.
Suspension of Educator Contracts: Unacademy allegedly suspended the contracts of its NEET and JEE doubt-solving educators for six months, effective July 31, 2022, with no notice period. The termination affected numerous contractors and was attributed to Unacademy strategizing something new that would reduce the requirement of doubt-solving platforms.
Shutdowns: Unacademy has shut down certain business verticals that failed to find a product-market fit. The USMLE platform, designed to help MDs clear the US medical licensing examination, was shut down in February 2022 due to its inability to achieve profitability. Unacademy has also disclosed plans to close other non-performing business verticals.
Conflict with Allen Career Institute: Unacademy’s expansion in Kota, Rajasthan, brought it into direct competition with Allen Career Institute, a dominant player in the coaching industry. The tensions escalated when Unacademy started hiring teachers from Allen Career, leading to conflicts and even requiring police protection for some teachers. Allen Career Institute filed pleas against former teachers who left without serving the agreed notice period, citing breaches of service agreements.
Navigating these challenges requires Unacademy to adapt its strategies, address market competition, manage workforce changes, and refine its business verticals to ensure long-term sustainability and growth in the competitive edtech landscape.
Unacademy - Competitors
Unacademy faces competition from various edtech companies in the Indian market. Some of its main competitors include:
Khan Academy: Khan Academy is a globally recognized online learning platform that offers free educational content across various subjects. It is known for its comprehensive video lessons and interactive practice exercises.
Toppr: Toppr is an Indian edtech platform that provides personalized learning solutions for students from classes 5 to 12. It offers a combination of adaptive practice, mock tests, and live doubt-solving sessions.
Byju’s: Byju’s is one of the largest edtech companies in India, offering a wide range of learning programs for students from kindergarten to higher education. Byju’s provides engaging video lessons, interactive quizzes, and personalized learning experiences.
Vedantu: Vedantu is an online tutoring platform that offers live interactive classes for students from grades 1 to 12. It provides a personalized learning experience with a focus on individual attention and doubt-solving.
Bluprint Firefly: Bluprint Firefly is an edtech company that specializes in providing digital learning solutions for schools. It offers a comprehensive platform for teachers, students, and parents, integrating curriculum, assessments, and learning management systems.
TutorVista: TutorVista is an online tutoring company that offers personalized one-on-one tutoring sessions across various subjects. It provides live interactive classes and homework help for students.
While Khan Academy is considered a prominent competitor due to its emphasis on free educational content, Unacademy faces competition from a diverse range of edtech companies offering different learning models and services. The competitive landscape in the edtech industry requires Unacademy to continuously innovate and differentiate itself to attract and retain students.
Unacademy - Future Plans
Unacademy has several future plans to further expand and enhance its offerings in the edtech industry. Some of its future plans include:
Market Expansion: Unacademy aims to continue expanding its presence in the Indian market and reach a wider audience of learners across different regions. It plans to strengthen its market position by diversifying its offerings and catering to the learning needs of students from various educational backgrounds.
Product Development: The company plans to invest in the development of new products and features to enhance the learning experience for its users. This includes improving the user interface, incorporating advanced technology such as artificial intelligence and machine learning, and introducing new interactive learning tools.
Acquisition and Partnerships: Unacademy has been actively pursuing acquisitions and strategic partnerships to complement its existing offerings and expand its reach. By acquiring or partnering with other edtech startups or content creators, Unacademy aims to enrich its content library and offer a more comprehensive learning ecosystem.
International Expansion: Unacademy has been exploring opportunities for international expansion beyond India. It aims to enter new markets and adapt its platform to cater to the specific educational needs of learners in different countries.
Talent Acquisition and Development: Unacademy recognizes the importance of talented educators and instructors in delivering high-quality education. The company plans to continue attracting and retaining top educators by providing them with growth opportunities, training programs, and incentives.
Focus on Competitive Exams: Unacademy will continue to focus on providing comprehensive preparation resources and courses for competitive exams such as Joint Entrance Examination (JEE), National Eligibility cum Entrance Test (NEET), and other major entrance exams in India. It aims to further strengthen its position as a preferred choice for exam preparation.
Expansion into New Verticals: Unacademy has been diversifying its offerings by venturing into new verticals. For example, it launched Relevel, a platform for job seekers, and Graphy, a platform for creators. Unacademy plans to explore more such verticals and expand its services beyond traditional test preparation.
These are some of the future plans that Unacademy has in store as it continues to grow and innovate in the edtech industry. The company’s focus remains on providing accessible, high-quality education and creating a positive impact on the learning outcomes of students.
FAQs
Unacademy – Frequently Asked Questions (FAQs)
What is the Unacademy learning app? Unacademy is a leading Indian learning platform based in Bengaluru that offers comprehensive exam preparation for students in classes 6 to 12, as well as for competitive exams like IIT-JEE, UPSC, SSC, Banking exams, GATE & ESE, and more.
Who are the founders of Unacademy? Unacademy was founded by Gaurav Munjal, Dr. Roman Saini, and Hemesh Singh.
Who is the CEO of Unacademy? Unacademy is currently led by Founder-CEO Gaurav Munjal.
When was Unacademy founded? Unacademy was incorporated in 2015 as an Edtech company in Bangalore.
How can I become a teacher at Unacademy? To become an Unacademy teacher or educator, you can apply online through the Unacademy app. You need to create a demo lesson where you explain a concept or topic. The Unacademy review team will assess your lesson and either approve it or provide suggestions for improvement.
How does Unacademy work? Unacademy is an Edtech platform with over 10,000 educators who create lessons and course materials for students in classes 6 to 12, as well as for those preparing for competitive examinations.
What is an Unacademy Store? An Unacademy Store is an experience center established by Unacademy, starting with one in Delhi NCR. These stores serve as centers for experiencing Unacademy’s teaching methods, offering walk-in demos, counseling for students and parents, and hosting marketing initiatives.
What are Unacademy Icons? Unacademy Icons is an initiative within the Unacademy learning app that brings professionals from different fields to share their expertise with learners.
What are the Unacademy products? Unacademy offers several products, including the Learner App, Educator App, and Parent App.
Who are the prominent competitors of Unacademy? Unacademy faces competition from various edtech companies, including Byju’s, Khan Academy, Toppr, and Vedantu.
